Backstage news on why WWE is pushing Jinder Mahal

According to a report from F4WOnline, the reason for Jinder Mahal’s recent push on SmackDown Live is due to the WWE wanting to help its growth in India.

WWE’s Indian social media accounts have more followers than any other country in the world. India is also ranked No. 3 in TV rights fees, however, they aren’t making much money from the country right now. The WWE plans to cash in on their popularity in both India and China going forward.

It’s not yet known if Mahal will defeat Orton for the WWE title, but Meltzer stated that the WWE is looking to get Mahal and The Singh Brothers (The Bollywood Boyz) stable running strong. It’s also possible that NXT stars Jeet Rama and Kishan Raftar get called up to join the stable as well.

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