- As noted earlier, Kmart officially announced John Cena’s new “Never Give Up” clothing line for boys today via press release. Cena commented on the clothing line in the press release, which noted that the current collection will be available through 2013 while a follow-up collection will be released in spring 2014. Cena said:
“I am very excited that my new collection has arrived at Kmart. Through this apparel line, we can collectively bring the positive message of ‘Never Give Up’ to all my young fans.”
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