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Stephanie McMahon On ‘Misperceptions’ People Have About WWE

In a recent interview with Ad Week while in Cannes earlier this week, WWE’s Stephanie McMahon spoke on some common ‘misperceptions’ some may have about the WWE product:

“It still may not be someone’s cup of tea—I mean, we’re not going to appeal to everybody,” she said. “But it’s a heck of a lot of fun. If I can get someone to come to a show, that’s the best way for me to sell them on what we are because they experience it. That’s our company’s mission it to put smiles on people’s faces.”

In a separate interview with The Drum, McMahon also tossed around the idea of  adding virtual reality content to some of its media formats:

“We are definitely exploring that content because I have seen some of the early renderings and it is so cool,” Stephanie said. “I am a fan first and foremost – you have to be to be in our business and to be able to walk down the ramp and get in a ring and to see your opponent in the ring – it’s the most unbelievable experience. I can’t wait to see how that unfolds and of course we’ll be doing all of our due diligence and research and if it makes sense for us from a business stand point we will continue to evolve that model.”

You can check out McMahon’s full interview here below: