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UFC Purchases Strikeforce

First it was PRIDE, then the WEC. Now add Strikeforce to the list.

UFC president Dana White today announced in an interview with MMA Fighting that Zuffa, LLC, the parent company for the Ultimate Fighting Championship, has purchased Strikeforce.

Terms of the purchase were not immediately disclosed, but White characterized the franchise as “a good deal.”

MMAjunkie.com (www.mmajunkie.com) learned of the deal Saturday morning, though request for comments by both UFC and Strikeforce officials went unanswered.

White said under the terms of the purchase, Strikeforce talent will remain on the promotion’s roster for the time being, though UFC fighters could potentially make their way into the organization.

“Strikeforce is going to continue to run business as usual,” White told MMA Fighting. “There’s contracts in place. These guys are on Showtime. Strikeforce pulls good ratings for Showtime. I think Showtime is happy with them. All those contracts will be honored. These guys are going to remain Strikeforce fighters.

“Could guys from the UFC leave and end up over in Strikeforce? Yeah.”

Showtime officials also declined to comment on the transaction when contacted by MMAjunkie.com.

Similar to Zuffa’s retention of World Extreme Cagefighting executive Reed Harris following the 2006 purchase of his company, Strikeforce CEO Scott Coker will remain on with the company.

White ruled out the possibility off cross-promotion “superfights” featuring fighters from both promotions and said current fighter contracts, broadcast deals and partnerships will be unaffected.