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Home » WWE News » Updated WWE Business Numbers, Backstage News on Brodus Clay & His Gimmick

- WWE’s website had 11.6 million unique visitors in December, down 11% from the previous December. They averaged 1,903 orders per day during December – down 9% from the previous December.

– WWE shipped 292,000 DVD units in December. The most shipped DVD’s for 2011 were WrestleMania with 236,000, Best of WCW Nitro with 142,000, Steve Austin’s DVD with 121,000, the History of WrestleMania with 120,000, Randy Orton’s DVD with 113,000 and the DX DVD at 110,000.

– The WWE Supershow on January 28th in Evansville, Indiana drew 7,000 fans for $200,000.

– Brodus Clay was reportedly hesitant about doing his new gimmick at first but “Road Dogg” BG James has been working with him on it. Clay wanted to be a monster heel, like originally planned.

Source: Wrestling Observer Newsletter

  • DALE A.

    YOU HAVE A PERSON NAMED BB THAT USES THE PHRASE SUCK FAGGOTS, AND THIS IS OK LANGUAGE FOR YOUR COLUMN? I DON’T CLAIM TO BE ANY BETTER OF A PERSON THAN BB, WHY DO YOU CENSOR ME AND ALLOW CURSING LIKE THIS TO BE SEEN? DOES THE WORD PREJUDICED RING TRUE TO YOUR STANDARDS?

  • shawn

    his dancing and fooling around takes away his match time. still waiting for a good match.

  • Philly655

    its a gimmick that seems to be working… just needs to change his ring attire… cover up those legs man *jiggle jiggle* its like when big show returned 2-3 years agho after beuing out n came back with tights that had mega short legs to them… now they are longer in the leg (not by much) but they r better than b4.

  • BuckieKid

    its a flash funk rip off gimmick its crap

  • you need to give him some quality time

    ROAD DOGG! DISCO INFERNO! YEAH!

  • k91xxx

    The gimmick is racest & it suxxx he need 2 be a heel ! He’s the man

  • Good R-Truth

    They have had many monster heels in WWE many are just statistics I believe he would be just another statistic. How many rumping, pumping, gyrating, flamboyant, charismatic, fun loving, Run DMC throwback, Perma Smiling, funkasaurus’s are in existance. Cased closed. His dancers are hot, his phrases are whack and as soon as his introduction hits it gives me a good feeling. Somebody betta call my momma!

  • Bawb

    I think it’s a hilarious gimmick and he’s pulling it off exceptionally well. He’s really into it, which is what’s needed for a flashy absurd gimmick. The only problem I have with it is that it’s all showboating and no wrestling, like 3 moves. They’ve been the shortest squash matches I’ve ever seen, which are already short enough in their own right.

  • venom

    I think this gimmick will take Brodus far. I think he’ll turn heel over the summer.

  • chronoxiong

    If he came out to be the monster heel, then it wouldn’t be new anymore since we already saw Mark Henry do that in his push to the World Title. So this gimmick is fresh to see for now until its time to let Brodus go wild.

  • hornswoggler from the chocolate factory

    @bb
    learn proper english!!!!!!!!!
    and clean up the language too…

  • bb

    his gimmick SUCK faggots! he need new gimmick “ape/monkey!” damn

  • Jason

    Crap gimmick, no better then Robbie E or Disco Inferno

  • nick

    clay will be on tv for until arpund june… then we will forget about him

  • Whooper

    Yeah, if this gimmick failed it’d be a quick fix to make him a Monster again. He just needs to say he did what he needed to do to get on RAW and then destroy everyone

  • Ron

    bastion booger + flash funk = brodus clay

  • simon07

    In all fairness if he’d have been a monster heel i wouldn’t care a tall that he returned, at least this character is interesting.

  • hornswoggler from the chocolate factory

    when it comes time to ditch the character, all he has to do is squat the piss out of his dancers and that will make him a monster heel once again….lol
    He is a cross between rikishi and goldberg in my opinion….dancing around like an idiot and being on the good end of squash matches.

  • HATER

    His gimmick is stupid. Entertaining but stupid!

  • Snark Mark

    The new gimmick is brilliant. When is the last time something on Raw was fun? How many guys are given a generic guitar riff song and told to go out there and stand out, and how many are given a disco ball and two backup dancers? Funkasuarus has legs to be a fun character for a good while. Monster heels are a dime a dozen.

  • PinkSinCara

    You mean he didn’t want to be a dancing joke that jiggles his own fat?! That’s insane! All joking aside, I like his new gimmick.

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