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Why WWE views their United Kingdom talent as low priority

WWE has an insane amount of ability in the pool of talent they were able to acquire from the United Kingdom. But unfortunately, WWE hasn’t really featured their UK talent as much as some fans might like.

Tyler Bate and Pete Dunne had one of the best matches in North America this year at NXT TakeOver: Chicago and there’s plenty more where that came from.

Bryan Alvarez recently mentioned the lack of representation from the UK roster in WWE’s current product and explained things to put it into perspective.

“A month ago on NXT, I believe it was NXT they announced that the [United Kingdom] television show kicks off like next week. There was another one that said ‘coming soon’ — well guess what? Nobody came,” Alvarez said.

“So maybe someday they’re gonna do this UK television product but I don’t think they’re going to. I mean this all stems from ITV and WWE not wanting to be left out and signing a bunch of guys to keep them away from ITV and whatever else. They were all gun-hoe about it and now there’s not gonna be an ITV show and so they’re just sitting on everybody.”

“The [UK] guys aren’t being paid a lot. They’re low-level contracts. They’re allowed to take indie dates elsewhere like every now and then Pete Dunne goes and defends a title on this or that show and it’s just like this is the way it’s gonna be. They’re very, very low priority.”

If WWE could start using these amazing talents from the United Kingdom it wouldn’t be the worst idea they could come up with. Some of those guys have great ability to be breakout stars if given the right exposure. But whatever WWE plans on doing it would be awesome if they’d pull the trigger soon because we’re tired of waiting. One thing is for sure, these guys deserve to be way more than just low priority.

credit Wrestling Observer Live with a H/T to Still Real To Us for the transcription


  • CC

    Part of the problem is 205 Live. That has not been as popular as they would like, and as they are in cost cutting mode they are probably not willing to risk the production costs if it fails (and lets face it, a UK specific show is going to have limited appeal worldwide, especially in the USA).

    I think they would be better served maybe doing some kind of combined show with the cruiserweights, Brits and the women from the upcoming Mae Young tournament show.
    The good thing with the cruisers and Brits is that there is crossover potential with quite a few of the Brits probably being under 205lbs.

  • Rob ‘Richard Hammond’ Picken

    The thing is if they actually bothered to defend it at ppvs like say Mania or SummerSlam for example, people would actually pay to see that. Plus itd give these guys more exposure

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