Kim Kardashian announced Snoop Dogg as the ambassador for the SKIMS holiday campaign. People can’t seem to get enough of SKIMS, an intimates and loungewear line founded in 2019 by Kim and Jens Grede. The brand now estimated to be worth over $3 billion.
Kim Kardashian drops picture of Snoop Dogg and family
Snoop Dogg’s family was recently crowned SKIMS Holiday family of the year and they picked the perfect way to celebrate. They celebrated by clicking the first-ever pic of the legendary rapper’s nuclear household. It featured Snoop, his wife Shante “Boss Lady” Broadus, their three adult children and five grandchildren star in SKIMS’ 2022 holiday campaign released Thursday (Dec. 1). His kids Corde, Cordell and Cori, their children and his daughter’s fiance Wayne Deuce were all draped up in matching SKIMS fits with OG Snoop repping for “Black Panther” while wearing his famous Claw Necklace.The campaign features the family in SKIMS’ Fleece Sleep Sets and the Cozy Collection.
Kim’s audience seemed to have a hugely positive response to the campaign, with one fan commenting that “this campaign is everything!!!!” The comment itself has received over 2,000 likes and counting, while the original post racked up 1.7 million likes in just a few hours. The campaign photos featured Snoop and his family dressed in a variety of SKIMS holiday pajama set offerings, and Kim declared that this shoot was special because “three generations of his family are shot together for the first time.”
