WWE has been sold to UFC’s parent company, Endeavor. In a statement, Endeavor announced a “definitive agreement” that will see WWE come under the company’s ownership in an estimated $9.3 billion deal.
The deal will see Endeavor from a new publicly listed company, consisting of both WWE and UFC. Endeavor will hold a 51% controlling interest in the new company and existing WWE shareholders will hold a 49% interest in the new company. It seems a new name will be introduced for the new company.
During an appearance on CNBC’s Squawk Box, Air Emanuel stated that they haven’t landed on a new name just yet, but the new company should be available on the public stock exchange in the next 4 to 6 months.