– Regarding John Cena getting the cover of WWE 2K15, he has never had a singular cover and was due for one. With the game being on four different consoles this year, the feeling is they have a big opportunity to increase numbers and Cena, not Daniel Bryan, is more known plus people who hate Cena are going to buy the game any way.
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Apparently Bryan was in consideration for the cover at one point but the decision to put Cena on the cover was made long before Bryan was hurt and long before they decided to have him win the WWE World Heavyweight Title at WrestleMania XXX.
Source: Wrestling Observer Newsletter
