When WWE first announced the return of Brand Split, they also brought back brand exclusive PPVs, however, this setup hasn’t worked very well for them.
We noted before how the company reduced the number of PPVs for 2018 due to mediocre interest in the shows and now it appears that they will be making another major change to their special shows.
A fan who has bought the ticket for the upcoming Backlash PPV noted to Wrestlinginc that he was informed by Ticketmaster.com that the show which was originally scheduled to be a Raw-exclusive PPV will now be a dual brand event.
Shortly after this, Wrestlevotes twitter account, which has broken a few stories in recent times claimed that starting from Backlash, all the PPVs will be dual-branded:
Starting with the Backlash PPV May 6th, all PPVs going forward will be dual branded. No more RAW or Smackdown exclusive shows. Source states repetitive matchups to fill the card along with so-so ticket sales lead to the decision.
The weekly TV shows will not be effected.
— WrestleVotes (@WrestleVotes) February 13, 2018
While we still don’t have an official confirmation on this, considering the negative reaction many PPVs received last year it wouldn’t be a big surprise if the company actually has this announcement in mind. We’ll keep you posted on any development in the situation.
