UFC 269 was headlined by former UFC Lightweight Champion Dustin Poirier and Charles Oliveira. It was the latter who emerged victorious by a way of submission at the show. Sports Business Journal recently reported that ESPNPlus sold slightly more than 500,000 PPV units for UFC 269 last month. UFC 269 was held on in Las Vegas, Nevada at T-Mobile Arena on December 11, 2021 – boasting two championship fights on its main card. In the main event, Charles Oliveira defeated Dustin Poirier in the third round via a rear-naked choke. In addition, Julianna Peña defeated Amanda Nunes to become the new UFC Women’s Bantamweight Champion. This top UFC star recently opened up about Dustin Poirier.
.@ESPNPlus sold slightly more than 500,000 PPV units for #UFC269 last month, per SBJ sources. pic.twitter.com/EE5Yuqe7UE
— Adam Stern (@A_S12) January 20, 2022
ESPN raises UFC pay-per-view price
Newsday recently reported on Wednesday that ESPN is raising the price of UFC pay-per-views on streaming service ESPN+ by $5, from $69.99 to $74.99. The price hike is expected to begin with UFC 270 on Jan. 22. It has been noted that on top of the increase for individual pay-per-views, the ESPN+ pay-per-view package which includes one pay-per-view event and an annual subscription – also is going up from $89.98 to $99.98.
This marks the third time that the pay-per-view price that ESPN increased prices as UFC fans have been hit with a gradually steep hike since ESPN became the exclusive home of UFC pay-per-views in April 2019. After starting at $59.99, UFC pay-per-view prices were raised to $64.99 at the beginning of 2020 then $69.99 at the beginning of 2021.
$74.99 is the highest regular-price ever for UFC pay-per-views. The pay-per-view increase comes after 2021 in which UFC president Dana White boasted of the promotion setting a record for pay-per-view buys in a single year with approximately 8.6 million.
UFC 270 is the promotion’s first pay-per-view of 2022 and features two title fights. UFC heavyweight champion Francis Ngannou and interim champ Ciryl Gane will unify the title in the main event, while flyweight champ Brandon Moreno puts his belt on the line in a trilogy with former champ Deiveson Figueiredo.